Gainesville will always be the birthplace of Gatorade. As one of the most innovative companies in the world, Gatorade isn’t resting on what they have done the past 50 and is continuing to find new ways to fuel athletes at every level.
Their new ad “Moving the Game Forward” (video below) features an appearance from former Florida Gators soccer star Abby Wambach as well as a scene from inside the tunnel at Ben Hill Griffin Stadium.
In a release Gatorade said.
The best athletes don’t rest on their past success – they keep moving the game forward and Gatorade is doing the same.
Gatorade’s new ad, “Moving the Game Forward,” features some of the world’s best athletes and teams including the Florida Gators, reminding athletes that as they push past the limits of sports, Gatorade is evolving with them to meet their ever-changing fueling needs.
As the brand looks ahead to the next 50 years, this ad will give consumers a peek at a few innovations that will revolutionize the way athletes fuel. We’ll be sharing more information on these innovations in 2016!
https://www.youtube.com/watch?v=iaZXDTj4J6Q